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How UX/UI affects ROI in software projects

Ask any SaaS founder what keeps them up at night, and ROI will be on the list. Revenue versus cost, growth versus churn - it’s the balancing act of software projects. Yet, there’s one area often left in the “nice to have” bucket: UX/UI design.

That’s a mistake. Design doesn’t just change how your product looks; it changes how much money it makes. From onboarding to retention, every click, scroll, and interaction influences ROI. What are often underestimated link between design and business outcomes? Let’s check.

Looking back at ElixirConf EU 2025 - networking, speaking and Permit

It's 3 months since ElixirConf EU 2025 in Kraków, and my presentation about authorization and access control in Elixir with the Permit library is now available to watch on YouTube.

Free UX Audit Template in Figma

Even the best-designed products can fail if users get stuck, confused, or frustrated. That’s where a UX audit template comes in – a structured way to uncover usability issues that might be costing you customers and revenue. This template is part of a set of templates designed to streamline the audit process.

Connecting Arduino to Elixir via Circuits.UART: Real-Time Serial Monitoring

While Elixir isn't the programming language most commonly associated with embedded software development, it offers features that could make it an unexpectedly good choice in this domain. The qualities for which we appreciate Elixir so much - concurrency and fault tolerance - also play a key role in more complex embedded systems, where multiple tasks must run in parallel and recover gracefully from failures.

Real-Time Monitoring for Phoenix Apps with Grafana and PromEx

When you first launch your Elixir app, everything seems super fast. Lightweight processes and fast routing, fantastic WebSocket support. But when the app becomes a real, revenue-generating system, you suddenly need answers to difficult questions.

Building a Doorstep Info Station with Nerves, Raspberry Pi & ESP32-based E-Ink

When you think of entry-level projects for newcomers to the IoT realm, one of the first things that comes to mind is: build a weather station!

Future of Permit authorization library

This follow-up to our recent Permit update, analyzes the future of Elixir authorization with a look at upcoming features, optimizations, and experimental ideas that will shape how Permit evolves.

Updates to Permit and Permit.Phoenix, announcing Permit.Absinthe

Permit now supports Phoenix LiveView 1.0 and Streams, and a new integration for Absinthe-based GraphQL APIs is in the works. This article presents the latest changes, improvements, and upcoming plans across the Permit ecosystem.

Why UX/UI design can make or break your digital product

Discover why UX/UI design is critical for digital product success.

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